Back Links and Anchor Texts

A back link or anchor text is when you find your URL or a text, on another website, that when clicked on the browser goes to your site. Links building is thought to weighs significantly in Google ranking. So, it is important for SEO and to drive traffic to your website. Like any other SEO boosting tool, this needs some time and patience, but will ultimately be profitable. Here are some thoughts about how to build links to your website:

• Use directories. It is easy to find directories on Internet, and then you should list your website in the adequate category. Here, be creative in using anchor texts with your keywords to have maximum impact

• Ask other website owners to link to your website. Do this only for websites that are truly related to your category. Quality links over quantity seems to pay on the long run.

• Who is linking to your competitors? To see who is linking to any given URL you need to enter in the Google search box the following:

Link: the URL you are looking for

You will have all pages linking to this URL. Websites linking to your competitors are more likely to connect to your website. Just ask them!

• Automatic link building programs: this is often a bad idea. You can easily get caught and penalized: your website won’t show up for any search. Outsourcing linking to your website is an option, but make sure you will have quality links.

• Link search or as said my teacher "fishing". This is a kind of obscure (but totally legal) method. The goal is to use Google/Yahoo to search for pages that let you add a link (reciprocal, paid, etc.) that already have your keyword or some closely related content on them. The real prize is pages that give free links or offer paid links to sites they feel are important - many of the highest PR links can be obtained through this method.

These searches for instance can be tried:

· intitle:add+url "keyword phrase"

· intitle:submit+site "keyword phrase"

· intitle:submit+url "keyword phrase"

· intitle:add+site "keyword phrase"

· intitle:add+your+site "keyword phrase"

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